Re: ls Chrysler dead?
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Re: ls Chrysler dead?



They would need to change the corporate name from Fiat Chrysler Automobiles N.V. (abbreviated as FCA) to something 
else. Not "Fiat Automobiles" though, as "Fiat" is really a non-brand in the US market, perhaps even a negative brand.

>From a report posted yesterday: "Chrysler will, in fact, be sticking around for the foreseeable future. Tomorrow’s 
schedule corroborates FCA’s statement. Not only will Marchionne not kill Chrysler, but it seems he won’t mention it at 
all."  https://www.tflcar.com/2018/05/fca-update-five-year-plan/

"Not mention" is a backhanded compliment. I notice the  Pacifica isn't really advertised as a CHRYSLER Pacifica, just 
Pacifica. And the Dodge Ram is now Ram. Maybe someone in marketing can explain it, but ridding of brands with 
decades of build up seems shaky logic.

Here's a list of Chrysler vehicles throughout the years and in various countries:
https://en.wikipedia.org/wiki/List_of_Chrysler_vehicles

1962 to 1965 Mopars are much easier to understand. :)

Thanks,
Gary H.

>  -------Original Message-------
  
>  l just read an article that says FCA is likely calling it quits
>  regarding the Chrysler brand this Friday. lt also stated that because
>  Chrysler is only making two vehicles with their name on it, it will be
>  easier to drop the name tag. Does anyone know if this is true? lf so,
>  it's been quite a ride with lots of cool cars with that nameplate.
>  
>  R.I.P.?
>   

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