Re: Imperial or Chrysler Imperial? was RE: IML:Now Its Heads & Gaskets,
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Re: Imperial or Chrysler Imperial? was RE: IML:Now Its Heads & Gaskets, not Exhaust Manifold What Year?
- From: Nat Hall <nathall@xxxxxxxx>
- Date: Fri, 23 Jun 2006 06:31:23 -0700
>"Hardrick, Brian" <HardrickBG@xxxxxxxxxxxx> wrote:
>
> Please take me to school on that subject regarding the history of this
>car! I have heard on several occasions that there is no such thing as a
>Chrysler Imperial
>
>There are Chrysler Imperials, and there are Imperials. The short answer
>is that Chrysler Imperials were produced from 1926 to 1954. Starting in
>1955, Imperial was considered a separate division (just like Dodge,
>DeSoto, Plymouth, and Chrysler (the car brand, not the corporation)), and
>had its own model lineup each year (i.e. Imperial Custom, Imperial Crown,
>and Imperial LeBaron).
>
> Chrysler's own advertising was often inconsistent during the '55-'75
>years. Some ads state "Imperial Division," while others still call it a
>Chrysler Imperial. They seemed to push Imperial as a brand pretty
>strongly until 1971, when a small "by Chrysler" badge was slapped on the
>trunk beneath the Imperial badge. This "by Chrysler" badge appeared on
>SOME 1971-1973 Imperials, but not all (I know of original cars from this
>time period that did not come with this badge, while both of my '71
>Imperials did have it from the factory). The "by Chrysler" badge was
>dropped for '74 and '75. Go figure.
>
> I would say that all '55 to '75 Imperials are Imperials, NOT Chrysler
>Imperials. The VIN designations for these years support that claim.
>
> Thanks,
>
> Elijah
>
Now what about the 80's and 90's cars?
It's arguable that the 80's cars were Imperials, as there is not a Chrysler
badge to be found on these. While the 90's cars are Chrysler Imperials
since I believe all of those had a Chrysler badge on the trunk.
-Nat
-------------------
Nat Hall
1982 Imperial Coupe
1987 Chrysler New Yorker
http://newyorker.digital-forever.com
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