Re: IML: Revival of the Imperial nameplate

No matter what they might attach the Imperial name to in the future, what our cars stood/stand for does not change.

If they bring the name back, I would like to see a new Imperial luxury sedan, but if it becomes an SUV, so be it. I think the SUV boom days are numbered, but that doesn't make it so. They will build what ever they think will sell.

Regardless, my 1950's and 1960's Imperials will still garner the admiration on the road as always. Bringing the name back may increase public awareness and interest, although that certainly didn't happen when the name LeBaron was revived in the late '70s.

I still remember a woman filling her mid-80's Chrysler LeBaron at a gas station where I stopped with my 1960 Imperial LeBaron Sedan commenting with disdain and in utmost horror, "THAT'S A LeBARON??????". I replied,"Yup, it was built when the LeBaron was Chrysler's finest car". The look on her face was priceless.

Paul W.

-----Original Message-----
From: jsadowski <jsadowski@xxxxxxx>
To: mailing-list@xxxxxxxxxxxxxxxx
Sent: Sat, 10 Dec 2005 22:36:26 -0700
Subject: Re: IML: Revival of the Imperial nameplate

Do we really need such a plethora of SUVs and their derivations? And please, OH GOD, PLEASE, not an Imperial SUV!
>
> Neal Herman
> 1959 Imperial Crown
> 1966 Imperial Crown
> et al.

Amen to that. After waiting this long, I certainly hope DC doesn't go down that road. With gas prices ready to climb again, Intrducing an Imperial SUV would be doomed to failure right from the start.
John

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