I purchased some 1955 literature back when I had my 55 C300, and there are many references to the "100 Million Dollar Look", touting the amount of money spent on the total redesign of the 1954 lineup, but I didn't see any reference to the "Forward Look" on the 55 advertising. Perhaps the Forward Look started a bit later than 55? On Tue, Dec 21, 2010 at 7:35 AM, Don Warnaar <300country@xxxxxxx> wrote: > > > There were a few subtle errors in that Wall Street Journal article about > fins on cars. Nothing unusual about that of course. Happens all the time. > > They did get it right that The Forward Look began in 1955. Often > publications mistakenly say '56 or '57. But the article states that Virgil > Exner started his finned era at Chrysler in '55. Even though it the '55 > Chrysler had what could be thought of as small fins with the addition of the > chromed taillights, I never thought of them as actual fins. They were simply > elongated taillights that were quite attractive. The Dodge had very small > chrome extensions on its top line models, but the DeSoto and Plymouth had > none at all. And the Imperial's unique taillights that topped the rear > fenders were not fins. Now 1956 was an entirely different story. All the > lines had definite fins. And of course, the '57s literally reached new > heights. > > The article also incorrectly talked about the GM stylists getting a look at > the new 1958 Chrysler creations in the late summer of 1957. It should have > said the new 1957 cars during the summer of 1956. > > I do agree with Mr. Jordan that the 1960 Cadillac fins looked a lot better > that the 1959 fins. the '60 fins were quite graceful compared with the > "cartoonish" ones in '59. > > Don Warnaar > New Jersey > > ----- Original Message ----- > From: Dave Schwandt<mailto:finsruskw@xxxxxxxxxxxxxxx<finsruskw%40iowatelecom.net>> > > To: list server<mailto:Chrysler300@xxxxxxxxxxxxxxx<Chrysler300%40yahoogroups.com>> > > Sent: Monday, December 20, 2010 8:11 AM > Subject: [Chrysler300] Interesting article on the history of fins on cars > > OK, I'll confess!!! > > I stole this link from the Forward look site > > > http://online.wsj.com/article/SB10001424052748704694004576019463520583944.html?mod=WSJ_Autos_LS_Autos_7_1 > < > http://online.wsj.com/article/SB10001424052748704694004576019463520583944.html?mod=WSJ_Autos_LS_Autos_7_1 > > > > Dave Schwandt > > [Non-text portions of this message have been removed] > > [Non-text portions of this message have been removed] > > > [Non-text portions of this message have been removed] ------------------------------------ To send a message to this group, send an email to: Chrysler300@xxxxxxxxxxxxxxx To unsubscribe from this group, send an email to bob@xxxxxxxxxxxxx or go to http://autos.groups.yahoo.com/group/Chrysler300/join and select the "Leave Group" button For list server instructions, go to http://www.chrysler300club.com/yahoolist/inst.htm For archives go to http://www.forwardlook.net/300-archive/search.htm#querylangYahoo! Groups Links <*> To visit your group on the web, go to: http://groups.yahoo.com/group/Chrysler300/ <*> Your email settings: Individual Email | Traditional <*> To change settings online go to: http://groups.yahoo.com/group/Chrysler300/join (Yahoo! ID required) <*> To change settings via email: Chrysler300-digest@xxxxxxxxxxxxxxx Chrysler300-fullfeatured@xxxxxxxxxxxxxxx <*> To unsubscribe from this group, send an email to: Chrysler300-unsubscribe@xxxxxxxxxxxxxxx <*> Your use of Yahoo! Groups is subject to: http://docs.yahoo.com/info/terms/