Re: [Chrysler300] Interesting article on the history of fins on cars
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Re: [Chrysler300] Interesting article on the history of fins on cars



I purchased some 1955 literature back when I had my 55 C300, and there are
many references to the "100 Million Dollar Look", touting the amount of
money spent on the total redesign of the 1954 lineup, but I didn't see any
reference to the "Forward Look" on the 55 advertising.  Perhaps the Forward
Look started a bit later than 55?

On Tue, Dec 21, 2010 at 7:35 AM, Don Warnaar <300country@xxxxxxx> wrote:

>
>
> There were a few subtle errors in that Wall Street Journal article about
> fins on cars. Nothing unusual about that of course. Happens all the time.
>
> They did get it right that The Forward Look began in 1955. Often
> publications mistakenly say '56 or '57. But the article states that Virgil
> Exner started his finned era at Chrysler in '55. Even though it the '55
> Chrysler had what could be thought of as small fins with the addition of the
> chromed taillights, I never thought of them as actual fins. They were simply
> elongated taillights that were quite attractive. The Dodge had very small
> chrome extensions on its top line models, but the DeSoto and Plymouth had
> none at all. And the Imperial's unique taillights that topped the rear
> fenders were not fins. Now 1956 was an entirely different story. All the
> lines had definite fins. And of course, the '57s literally reached new
> heights.
>
> The article also incorrectly talked about the GM stylists getting a look at
> the new 1958 Chrysler creations in the late summer of 1957. It should have
> said the new 1957 cars during the summer of 1956.
>
> I do agree with Mr. Jordan that the 1960 Cadillac fins looked a lot better
> that the 1959 fins. the '60 fins were quite graceful compared with the
> "cartoonish" ones in '59.
>
> Don Warnaar
> New Jersey
>
> ----- Original Message -----
> From: Dave Schwandt<mailto:finsruskw@xxxxxxxxxxxxxxx<finsruskw%40iowatelecom.net>>
>
> To: list server<mailto:Chrysler300@xxxxxxxxxxxxxxx<Chrysler300%40yahoogroups.com>>
>
> Sent: Monday, December 20, 2010 8:11 AM
> Subject: [Chrysler300] Interesting article on the history of fins on cars
>
> OK, I'll confess!!!
>
> I stole this link from the Forward look site
>
>
> http://online.wsj.com/article/SB10001424052748704694004576019463520583944.html?mod=WSJ_Autos_LS_Autos_7_1
> <
> http://online.wsj.com/article/SB10001424052748704694004576019463520583944.html?mod=WSJ_Autos_LS_Autos_7_1
> >
>
> Dave Schwandt
>
> [Non-text portions of this message have been removed]
>
> [Non-text portions of this message have been removed]
>
> 
>


[Non-text portions of this message have been removed]



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