IML: The Cold War and Chrylser's Forward Look hit piece
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IML: The Cold War and Chrylser's Forward Look hit piece



Every once in awhile you come across something really
special.  That's the case with the latest 1959 item
posted to the club website.


Here we sat, at the height of the Cold War, in the
middle of the Jet Age and just at the beginnings of
the Space Age.  Things are frosty as ever with our
scary neighbors over on the other side of the Iron
Curtain, and we are just months away from the Cuban
Missile Crisis.

What better time to let the Godless Communists KNOW
that they're holding onto the short end of the stick? 


How Can Chrysler Help?

How about a nice little print item that shows the best
sides of our society's technological and cultural
advantages as a backdrop to the most cutting edge,
FORWARD LOOK cars being produced on this side of the
world?

If you've never seen a Trabant up close, which was the
car being built for the People of Russia at the time,
it is such a far cry from western cars as to be
laughable.  The one that I inspected in the early
1990's was a relatively recent 1985 model and it had
totally mechanical rod linkages that operated the
braking system.  It's my understanding that as with
Checker Cabs, they designed them and then just ran the
assembly line forever without much change.  

Anyway, that's what was going on over there. 


Now, you're sitting in your office in Moscow in 1959,
a powerful official, having arrived at work in your
chauffered ZIL limousine, and you get a special
russian language brochure from Amerika.  

Inside you find what must certainly be the most
spectacular pack of capitalist lies and propoganda yet
created.  Certainly this is trumped up hype.  You
glance around furtively, but open it anyway - can't
hurt to look:

http://imperialclub.com/Yr/1959/59Russian/index.htm



How jealous would our former enemies have been about
this?  The text is REALLY interesting, as Chrysler
probably wasn't planning this item as a prelude to
selling cars there.  Who thought it up?  Who was it
sent to?  What did they think?  It's fun to imagine
the "what if's".

=============

A quick note about what you don't see:  These pages
all came out of a brochure that was scanned one page
at a time.  Most of the spreads are actually two pages
with a break in the center of the photo that were
electronically blended together using photoshop and a
good number of hours to "create" each one.  Despite
looking so good as you glance through this, the things
that look easy usually aren't.  

I'd like to take a moment to say thanks to our
Webmonster Volunteers, and Mark Evans in particular. 
This brochure is a special one, and it looks really
dynamite.  The folks that work on the website and the
admin list to help keep things lubricated tend to be a
quiet lot.  Thanks for doing such nice work for free
so that this sort of thing is available for public consumption.

Kenyon Wills
 
 






















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